Business model & payments
How Nikkup works & how payments work
Who runs Nikkup, how it makes money, what a member’s journey looks like from sign-up to support, and exactly what happens when a member pays.
Business model
A Muslim marriage app, free to use
Nikkup is a Muslim marriage app for people who are serious about nikah. It is free for women, and men get a free core: discovering, matching, replying, wali involvement, verification and safety tools.
Nikkup is a product of Sowaan (Private) Limited, the company that operates the service, sells it and receives the payments.
Our revenue comes from optional paid digital services: Nikkup Plus passes, Boosts, Serious Interests, guidance sessions and the extra sharing number. Every service and its price is listed on our Services & prices page.
What we do not do
- No ads in Nikkup
- Member data is never sold
- Nothing physical is sold or shipped
Operations
How the service runs
Nikkup runs on Android (Google Play) and in any browser at app.nikkup.com. These are the parts of the service that keep it safe and useful.
Live selfie check
Every member passes a live selfie check with a random head-turn before they appear to others, and it is compared with their photos. Adding an ID is optional and is never shown to other members.
Moderation and reporting
Report and Block are on every profile and conversation, and every report is reviewed by real moderators. Automated checks help find fake and duplicate profiles and money or visa scams.
Guidance by advisors
Optional pre-marital guidance with a Nikkup advisor of your own gender: mentorship and general guidance from Islamic teachings, not a fatwa, therapy or legal advice.
Wali & family mode
Members can invite a wali or family member into a conversation whenever they like, for guidance and accountability.
Privacy controls
You choose who sees your photos, and contact details stay hidden in chats until both people agree to share them.
Member support
Support by email at support@nikkup.com. We reply to payment and refund questions within 2 working days.
More detail: how Nikkup works, safety & verification and families & walis.
Customer journey
From first visit to support
Discover Nikkup
Find us on Google Play, on nikkup.com or through a friend’s invite.
Sign up
Create an account with your phone number in the Android app, or with email or Google in the web app at app.nikkup.com (which also works on iPhone; the iPhone app is not available yet).
Live selfie check
A quick guided selfie confirms you are a real person. Adding your ID is optional.
Build your profile
Add your details, photos and partner preferences, and choose who sees your photos.
Matches and conversations
Mark profiles as Interested; when both sides are interested, it is a match and you can talk. Invite your wali or family into the conversation with wali & family mode.
Optional purchase
If you want more, choose a paid service such as Nikkup Plus, a pack of Boosts or a guidance session, and pay. Women never need to pay for core or Plus features.
Automatic delivery
Once the payment is confirmed, the service is credited to your account automatically, usually within seconds.
Support and refunds
Questions or problems go to our support team by email; refunds follow our Refund Policy.
Payment process
What happens when a member pays on the website
Website payments are used only to buy Nikkup’s own digital services for the member’s own account. The steps below are for Pakistan. Website payments open when the payment gateway goes live; until then the web app shows a notice instead of a checkout.
Sign in and choose
The member signs in to their own Nikkup account at app.nikkup.com and chooses a service.
See the exact price
The price is shown in the member’s own currency, set by the country of their verified phone number, before anything is paid. A member who signed up with email or Google adds and verifies a phone number first.
Choose how to pay
In Pakistan, payments are processed by RapidGateway: Card, JazzCash, easypaisa, Raast.
Pay on the secure page
The member is sent to RapidGateway’s secure hosted checkout page to pay. Card and wallet details are entered there and never reach Nikkup.
Payment confirmed
RapidGateway confirms the payment to Nikkup’s server with a digitally signed notification, which our server checks before doing anything. Returning to the website alone never credits a purchase.
Service credited
The service is added to the member’s account automatically, usually within seconds.
Receipt
The purchase, with its reference, amount and status, appears in the member’s purchase history at app.nikkup.com/pay/purchases.
Refunds
Approved refunds follow our Refund Policy and are returned through the same payment provider to the original payment method.
Payment providers
- Pakistan, on the website: RapidGateway (Card, JazzCash, easypaisa, Raast).
- Other countries, on the website: a local payment provider or card payments, depending on the country.
- Android app: in-app purchases go through Google Play.
Delivery and refunds
- Digital delivery to the member’s account: Shipping & Delivery Policy.
- Cancellations and refunds: Refund Policy.
- Website passes are paid once and do not renew.
Why an account
Why you pay from your Nikkup account
Every Nikkup service is used inside the member’s own account, so the payment is tied to that account. That is how Plus time, credits and guidance sessions reach the right person automatically.
Checkout asks for nothing beyond what the account already has: the verified phone number, which also sets the price and currency, and the account’s email address if it has one. Nikkup passes these to the payment provider only to process the payment. We never ask for a postal address or other personal details at checkout, and card or wallet details are entered only on the payment provider’s page.
At checkout
- Your Nikkup account, already signed in
- Verified phone number (sets your price)
- Email address, if your account has one
- No postal address, ever
Security & contact
Security and contact
- All pages and payments use encrypted connections (HTTPS).
- Card and wallet details are handled only by the payment provider on its secure page; Nikkup receives the purchase reference, amount, currency and status.
- A purchase is credited only after the provider’s signed confirmation is checked on our server, and the same payment can never be credited twice.
- How we handle personal and payment data: Privacy Policy.
Questions about a payment: support@nikkup.com. Sowaan (Private) Limited, 801 Mehdi Tower, Shahrah-e-Faisal, Karachi 75150, Pakistan.
Serious about marriage? So is everyone here.
Download Nikkup and take the first step toward Nikah.
